A Bit of Green in L.A.

L.A. Auto Show Suggests Automakers Finally Going Green
By Chuck Squatriglia

The Los Angeles Auto Show is the first big industry event of the season, and it's offering the strongest evidence yet that automakers are serious about going green. But many critics say it's just good PR.

The overall emphasis of the annual event is squarely on your typical SUVs and sedans, and there's the usual assortment of high-end exotics and luxury cars. But nearly everyone is also showcasing hybrid, electric or fuel-cell vehicles and vowing to increase the fuel efficiency of their fleets. Some automakers say they'll have alternative fuel vehicles on the road within months, and one or two say they want to lead the industry beyond oil.